Joel Rubinson, Chief Research Officer of the Advertising Research Foundation talks about their exciting upcoming event on January 27, 2009 called Transform Your Research By Listening, West Coast Edition. Leading marketers including Procter & Gamble, Unilever, General Mills and Microsoft will demonstrate how to use social media for new insights. The east coast edition of this event was a sellout. Marketing Voices supports and encourages its listeners to go to the event and register now.

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1. Highlights From The “Transform Your Research By Listening” Conference On January 27, 2009 Marketing Voices was graciously “comped” as an attendee for the conference hosted Advertising Research Foundation called, “Transform Your Research By Listening”. Joel Rubinson and Jennifer Jones talked about the highlights from the conference. ...
2. Social Media Adoption by Industries Not As Prolific as Believed Says Marketing Profs Director of Research Tim McAtee – Part 1 In an interview that is part one of a two-part series, the latest research from Marketing Profs Director Of Research, Tim McAtee, has released a new comprehensive study. It delves into the participation rates of companies in social media by industry. What they find is although the overall use of...
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This entry was posted on Monday, January 12th, 2009 at 12:11 am and is filed under: Marketing Voices. Tags:, Advertising Research Foundation, ARF, General Mills, Joel Rubinson, Microsoft, Procter & Gamble, social media, Transform Your Research By Listening, Unilever.