U.S. based bloggers including Guy Kawasaki, Robert Scoble, and Charlene Li among many others joined an expedition sponsored by the Navy to view the USS Nimitz and its operations. On May 29-30th, these bloggers met many of the 5000 person Nimitz crew and were treated to tours of the ship and conversations with the officers and pilots. The goal of the Navy was to expose these bloggers to the real-life situations faced by many of the crew and to learn more about social media.
Search engine optimization guru PJ Fusco, director at Netconcepts, a natural search optimization firm, tells Marketing Voices listeners to get a handle on metrics for their search. Offering 5 tips that all companies must understand, Fusco gives great advice to get companies who want to make their sites better. The next best thing one can do is get smarter about how to use your URLs. Fusco also tells listeners to think about using images and video for their sites as well as Flickr. Fusco also says to think globally and link locally.
